There are a number of legal restrictions imposed on ATB’s (Approved Training Bodies and the franchise owner) by the DVSA. These minimum guidelines must be followed in order to legally operate the business.
Franchise owners must also ensure the high standard of training, quality of courses and professional image of Phoenix Motorcycle Training is upheld. All franchises are subject to external audit to ensure they are operating in line with the franchise agreement.
Each franchise is able to set their pricing and opening hours to reflect their own local market conditions and the courses on offer can also vary to reflect the customer’s needs. However, due to close regulation for the motorcycle training industry, there is not a lot of room for variation on course content or many other aspects of what a motorcycle training school can offer.
For more information on the legal restrictions visit: https://www.gov.uk/guidance/running-a-motorcycle-approved-training-body-atb